Nobody reaches more hispanic voters than

In Language / In Culture

#1

Spanish-Speaking
Broadcasting Station Video Streaming App Audio Streaming

Win over Hispanic Voters with Us

Listen

Engage

Reach

36.2 Million

Eligible
Voters

Hispanic voter turnout is expected to increase 25% since 2020 vs non-hispanics at 19%

Hispanics Non-Hispanics
Hispanic Voter Turnout 25%
Hispanic Voter Turnout 25%

EVER-INCREASING HISPANIC VOTER REGISTRATION COULD DECIDE THE 2025 ELECTIONS, PARTICULARLY IN SWING STATES WITH NARROW MARGINS.

Hispanic Vote by State


New Jersey

U.S. Hispanic Voters (%)

15%

U.S. Hispanic Voters (#)

937,852
For more insights, visit DataHub

Key Issues that matter to Hispanic Voters

The Loud Door Issue Intensity Index reveals the top issues for Hispanic voters, showing that they are not a monolith. By using real-time social media data and market research, this tool helps campaigns identify the specific concerns that matter most to this critical electorate.

Click on bubbles to see percentages.

The Issues

We develop comprehensive research and analysis to provide a deeper understanding of the Hispanic electorate in the markets we serve across the country. We work with you to inform and guide your political media strategies and decisions – helping you to WIN in 2025.

Custom Polling & Survey

Media Predict

Our proprietary research provides unique insights into the key issues and preferences of Hispanic voters. Our teams are conducting 72 waves of issue and candidate polling in the 2025 cycle.

Visit DataHub

Our proprietary research provides unique insights into the key issues and preferences of Hispanic voters. Our teams are conducting 72 waves of issue and candidate polling in the 2025 cycle.

Visit DataHub

Issue Intensity Index

Loud Door

Powered by Loud Door, the Issue Intensity Index identifies and targets undecided and persuadable Hispanic voters. This data is integrated into our Household Graph, enabling an advertising system that effectively reaches Hispanic voters with relevant content.

Issue Intensity Index

Powered by Loud Door, the Issue Intensity Index identifies and targets undecided and persuadable Hispanic voters. This data is integrated into our Household Graph, enabling an advertising system that effectively reaches Hispanic voters with relevant content.

Issue Intensity Index

Research & Data

L2 Better Data Better Decisions

We collaborate with L2, the top national voter file provider in the U.S., to create detailed voter profiles for campaigns and PACs nationwide. For nearly 50 years, L2 has set the standard with the highest quality and most comprehensive voter files.

Visit DataHub

We collaborate with L2, the top national voter file provider in the U.S., to create detailed voter profiles for campaigns and PACs nationwide. For nearly 50 years, L2 has set the standard with the highest quality and most comprehensive voter files.

Visit DataHub

Capabilities

TelevisaUnivision Brands

Capabilities

Inclusive Data Starts with the TelevisaUnivision Household Graph

Developed in concert with TransUnion and Google, our Household Graph connects you to the Hispanic voter by providing data fidelity powered by billions of audience digital touchpoints.

Highest Scale

With 85% more scale versus the industry average, our coverage spans nearly all Spanish speakers in the U.S.

Most Accurate Representation

91% more "visible" and accurate identification of U.S. Spanish speakers, versus the industry average.

Our Platforms

To earn the trust of Hispanic voters in 2025, advertise on TelevisaUnivision — the platforms that Hispanics trust most.

Univision ViX Unimas TUDN Galavision Uforia

Reach nearly 80% of Hispanics each month with us.

Video Planning

Powered by TUNNL, VAMOS is a premier audience intelligence solution for political advertisers using prebuilt audiences that are curated around today's most pressing issues for Hispanics including cost of living, healthcare and abortion.

Powered by TUNNL, VAMOS is a premier audience intelligence solution for political advertisers using prebuilt audiences that are curated around today's most pressing issues for Hispanics including cost of living, healthcare and abortion.

Tunnl Login

Don't have one? Contact Us.

Audio Network

UFORIA radio provides unique, passion- driven assets to engage Hispanic voters, enhance partnerships, and create custom audio/video opportunities for increased reach.

UFORIA radio provides unique, passion- driven assets to engage Hispanic voters, enhance partnerships, and create custom audio/video opportunities for increased reach.

Streaming

VIX 360 is TelevisaUnivision’s premium OTT/CTV platform that uses TU's HH Graph to target Hispanic households across the U.S. It enables precise audience activation across Univision’s own video streaming content and extends your reach to premium partners beyond TelevisaUnivision’s platforms.

UFORIA radio provides unique, passion- driven assets to engage Hispanic voters, enhance partnerships, and create custom audio/video opportunities for increased reach.

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